“Product Qualified Leads Ft. Elle Morgan of Woopra” (Inbound Success Ep. 55)

How did SaaS startup Woopra increase lead to customer conversion rates while also shortening their sales cycle and improving the efficiency of the sales team?

Listen to the podcast to learn more about building a product qualified lead model, nurturing PQLs, and how this approach can improve sales and marketing alignment.

Podcast with Kathleen Booth on Inbound Success